A Word on Reimagining

A Word on Reimagining

Ah, yes! Reimagine. On my walk home, advertisers prod me to reimagine yogareimagine Colony Square and reimagine tacos. Perhaps I’m daft or unimaginative for I must ask you: what does it mean, precisely? I give here three alternative definitions for those who, like me, are unreimaginative.

Reimagine: a word which requires us to dust off an old imagination, place it back into the focus of our attention and think about it once again, as in: “Helen thought about the fond, old days with her husband. Then, realizing she had come too far up-to-date, to the boring time when he loafed around and watched re-runs, she reimagined the glory days once again.”

Or its implication is different: that we must dust off that old, boring or worn imagination, place it back into the focus of our attention, and make changes to it, as in: “Helen thought about the fond, old days with her husband. Then, realizing she had come up-to-date, to the boring them when he loafed around and watched re-runs, she reimagined her husband as the handsome hunk of a mechanic at the local garage.”

Finally, it could be a directive to discard what we had imagined about something and start over from scratch. “Helen,” I imagined, “thought about the fond, old days with her husband” but then, realizing the error of recreating such a bland character, I have reimagined her. “Helen” I now imagine, “was damn hell on wheels. After marrying the local pastor in Vegas, she eloped with her neighbor’s wife in a drunken escapade that made the local news, two nights running. Most surprising is that no matter how and when she’s pulled over, she’s able to hide the tankards of liquor and counterfeit bills from even the most invasive of search warrants.”

I am, in short, unsure of how best to reimagine yoga, tacos or toast. Could you please lend a reimaginative hand?

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