“If you could make educational programs in a way that could be more easily usable… once you have to flip the page of a program, the young kids that work for us don’t do the programming… it’s too much work” — Boys & Girls Club leader
Boys & Girls Club leaders and youth development professionals access programmatic content, very similar to lesson plans, to guide, plan and implement their in-club experience. Historically, these materials have been delivered through print.
The Digital First project will launch an era in which digital access, supported by print-on-demand access, will streamline how resources are accessed. The project was initiated in 2019 and, as of mid-2021, is underway.
Project leadership
Project inception, definition and scoping
Requirements development and scoping
Brand consolidation and product line creation
Roadmap generation and oversight
Pilot testing oversight
Go-to-market marketing and communication strategy planning + creation
